About

The Percolator is a weekly-ish publication where you can read about tech, culture, and their intersection. (That is super broad, I know.) It specifically aims to take an outsider perspective on what's happening in culture & technology and think about cultural & behavioral change with more of a long-focus lens.

You won't find the latest hot take on AI here, or how to hack your productivity with [X] AI tool.

Come here, instead, to let your brain simmer in something for a while.

Why me? Why this?

I'm a writer and consultant with experience working at the cross-section of tech, consumer insights, user & market research, and cultural analysis. My original training was as an ancient historian and classicist. Having that kind of background really makes you take the long and wide view of things.

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Please subscribe! It genuinely keeps me motivated. Also – my actual voice, directly in your virtual letterbox. 😉


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